tweetmeme_url = “http://www.adventeffects.com/blog/metrics-for-choosing-the-best-keywords-%e2%80%93-keyword-effectiveness-index/”;

digg_url = “http://www.adventeffects.com/blog/metrics-for-choosing-the-best-keywords-%e2%80%93-keyword-effectiveness-index/”;

submit_url = “http://www.adventeffects.com/blog/metrics-for-choosing-the-best-keywords-%e2%80%93-keyword-effectiveness-index/”;

reddit_url = “http://www.adventeffects.com/blog/metrics-for-choosing-the-best-keywords-%e2%80%93-keyword-effectiveness-index/”;
reddit_title = “Metrics For Choosing the Best Keywords – Keyword Effectiveness Index”;

var dzone_url = “http://www.adventeffects.com/blog/metrics-for-choosing-the-best-keywords-%e2%80%93-keyword-effectiveness-index/”;
var dzone_title = “Metrics For Choosing the Best Keywords – Keyword Effectiveness Index”;
var dzone_style = “1″;

Choosing keywords is more complicated than simply choosing the keywords that you assume people search for [...]